Business Tips: Three Unconventional Strategies To Grow Small Businesses In 2019

Business Tips: Three Unconventional Strategies To Grow Small Businesses In 2019

Awesome Tip: Three Unconventional Strategies To Grow Small Businesses In 2019



A lot of entrepreneurs and marketers miss the point when it comes to influencer marketing.

It’s not about who has the most followers or who’s “verified.” It’s about who has the attention of the people you’re trying to reach.

The truth is, many micro-influencers with 1,000 – 4000 followers will produce better business results for a company than a verified account with 300,000 followers because they have more “depth.”

I talk more about this and other strategies small businesses can use to grow sales in 2019.

0:35 – How to monetize your time

5:14 – Understanding the impact of micro influencers

10:11 – How to balance listening to the market & holding your conviction

Check it out and let me know what you thought @GaryVee on Twitter!

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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.

In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.

Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.

Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.

Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.

Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.

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25 Replies to “Business Tips: Three Unconventional Strategies To Grow Small Businesses In 2019”

  1. I would suggest meeting half way in terms of skill with language and platform and price point for those who can do manual contact through social media. Instead of going overseas, there are thousands of women in the United States who need a bit extra income (500-2000/monthly). I hear them constantly asking through FB groups seeking a flexible job they can do around their family. Many are savvy with their usage; they have that micro influence already. They are sick of MLM crap. Tap that market. You would have a flood of positive supporters for your business!

  2. Although I enjoy most of your content–here's my review–you came off a little arrogant in this episode. However, you had some excellent in site, regarding micro-influencers. Your delivery was just a little harsher than necessary. Still, I love your message. Best!

  3. Value = Helps me keep my finger on the pulse of the fast-changing world of Social Media Marketing. In this video my gold nugget was that you are actively taking action for Instagrams pull back.

  4. I really enjoyed being a fly on the wall of this meeting. I got a lot of value from it that I can apply to my own business. Thank you for sharing. 5 stars!

  5. Great Content Gary. Micro Micro Micro segment was particularly deep, as it cut to the concept surround the mechanics of influencing with high customer granularity while harnessing scaling characteristics – Great Work and Thanks !

  6. What I enjoy about most of what you speak is the $&@@ you POV… not out of anger or jealousy, but the feelings I get are what I preach at times! You are born by yourself you will die by yourself, So Yourself should always be the FINAL voice! Your podcast do not introducer to what I need to know! They remind me what I ignored from being 46 and already lived! Life really is not that hard

  7. Gary here’s my take away. I’m going to start today after I leave the gym I’m hiring a staff to DM as many influencers and extract them from IG or YouTube. Like you always say the tools were using can disappear time to extract data we can use and control. I agree that email or direct contact is better in the long run. Always learning and always hustling!!!

  8. I'm not at the level yet of them people in that conference room but it's good knowledge to have just in case my business ever gets there. Your fucken awesome Gary V!!

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